Forty years of industry.
Now, digital intelligence.
Tusk Digital™ is the digital services arm of Shakthi Coir Industries — an organisation built through four decades of manufacturing, agro-industrial, and business operations. We bring that depth of real-world manufacturing experience to factories globally.
“To build a future driven by purpose, responsibility, progress, and positive impact through ethical practices and meaningful contributions to society.”
To create reliable, responsible, and value-driven solutions that support growth, innovation, sustainability, and long-term progress for businesses, communities, and society.
Built on decades of
dedication and hard work.
Established through decades of dedication, hard work, and entrepreneurial spirit, the journey began in 1983 with foundational construction-related activities. Over the years, the organisation steadily expanded into manufacturing, coir industries, agro-based operations, and digital services — building strong cross-industry expertise and long-standing business values across generations.
Driven by experience, adaptability, and a vision for meaningful growth, the organisation continues to evolve into a diversified ecosystem focused on innovation, sustainability, responsible business practices, and creating positive long-term impact for society.
That same foundation — the values, the operational depth, the commitment to quality — powers Tusk Digital™’s work in industrial intelligence, automation, and digital transformation.
Four decades, one direction.
The Foundation
The journey began through construction support and stone placement activities — establishing foundational values of commitment, trust, and quality workmanship that continue to define every initiative today.
VELUMURUGAN COIR AND FIBRE INDUSTRIES
Expansion into the coir and fibre sector marked the beginning of large-scale industrial operations — bringing with it deep manufacturing experience, operational discipline, and a growing industry presence.
SHAKTHI COIR CURLING ROPES
Further diversification into coir rope manufacturing strengthened operational capabilities and broadened the organisation's reach across agro and industrial supply chains.
SHAKTHI COIR INDUSTRIES
A broader industrial vision took shape — expanded operations, multi-sector diversification, and a long-term commitment to responsible, sustainable business growth across generations.
Tusk Digital™ & Pure Coco®
The organisation continues its evolution into digital services and sustainable agro solutions — bringing four decades of real-world operational experience to manufacturing challenges globally.
Under Shakthi Coir Industries.
The organisation operates across two focused business areas — digital services and sustainable agro solutions.
Focused on software engineering, AI solutions, digital transformation, intelligent platforms, industrial technologies, and future-ready digital ecosystems. Our Factory Operating System is built on deep manufacturing expertise and serves global factories.
Focused on agro-related products, coir-based solutions, sustainable agriculture support, and allied services — built on decades of coir industry experience and deep agricultural knowledge.
“The organisation was built on the belief that business should create more than growth — it should create value, opportunity, and meaningful contribution to society.”
From the beginning, the founder believed that knowledge, experience, and hard work should be shared in ways that empower people, strengthen communities, and support future generations. The vision was never limited to a single industry or business activity, but focused on building something purposeful, responsible, and enduring.
This thinking continues to shape the organisation today — driving continuous evolution, responsible progress, and a long-term commitment toward creating positive impact through every initiative we undertake.
The principles we operate by.
Committed to what comes next.
With decades of experience across multiple industries and a future-oriented mindset, the organisation continues to expand into new opportunities, technologies, and services that align with our vision of responsible growth and positive impact.
As we move forward, we remain committed to innovation, sustainability, ethical practices, and building ventures that create meaningful long-term value across generations. Tusk Digital™ is one expression of that commitment — bringing real intelligence to real factories, built on a foundation of real industry experience.
See what we build.
Explore how Tusk Digital™ is transforming manufacturing operations globally.
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